Association Resource CenterAssociation Resource Center

Northern Illinois UniversityNorthern Illinois University

Applied Research

Applied Research

Gather the data you need to make informed decisions.

Measure the influence of your associationís industry, gauge member satisfaction or evaluate trends with the help of NIUís Association Resource Center.

The Association Resource Center's applied research includes the following services:

Impact Studies
Conduct an impact study to learn how many people your industry employs, your purchasing power on local and national levels and more. Use this data to show legislators, local governments, advertisers and potential sponsors the influence and breadth of your association.

Membership Studies
Measure everything possible about the nature of your associationís membership. Member demographics, perceptions or even satisfaction levels allow you to identify important issues and focus the work of your association.

Trend Studies
Benchmark your industry through trend studies and environmental scanning. Incorporating this research helps you learn from the past and prepare for the future while positioning your association as an industry leader.

Data Mapping
Access our extensive database of information on demographics, employment, income, commuting patterns and more to create customized data mapping studies. This information helps you make confident, data-driven decisions.

Interested in learning more about our applied research services?  Contact Brian Vollmert or call (815) 753-5791 today.